Platform Relations

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Four Tet
Sixteen Oceans

Beyond numerous placements, Spotify offered an extensive album launch setup, on and off-platform

-Mobile Home Banner
-Mobile Marquee
-Premium Homepage takeovers
-Global playlist placement in key markets (12 NMF and multiple playlist covers)

+1.5M Spotify streams on release date

+100% unique listeners on Spotify

+26% Followers on Spotify

Ibrahim Maalouf
40 Melodies

On the occasion of the latest acoustic album from the French Lebanese jazz artist Ibrahim Maalouf, we received massive support including multiple playlist covers from all over the World (+10 playlists covers)

-Spotify FR and WW
-Apple US and WW
-Amazon US and WW
-Deezer FR and MENA
-Youtube Music US
-Napster FR
-Anghami – MENA
-Qobuz FR and WW

+800K streams coming from editorial playlists the month of release

The Irrepressibles
In This Shirt

Viral hit lifecycle – From Tik Tok to DSP playlists conversion

-Week 1 : IDOL teams spotted a Tik Tok viral phenomenon on this track from The Irrepressibles
-Week 3 : The release began impacting the other streaming services with significant consumption growth
-Week 5 : Our platform relations team re-ptiched the release in all the impacted markets
-Week 8 : The plays generated through the DSP playlists started taking over the organic traffic to extend the lifecycle of the hit

+25M streams in 2 months (+500%)

Air
The Virgin Suicides OST

Recovering a cult album and increasing its DSP presence

Ensured product & playlists match

Successful inclusion in many thematic & moods playlists (film hits, Valentine’s Day, etc.)

“Back Attack” campaign Apple FR around the album’s 20th anniversary

Dedicated posts and features on Asian DSPs

Playground Love:

+1M editorial streams in a year

+52% streams on Apple Music

International Women's Day

Our team regularly re-pushes our label’s releases (new or back catalogue) on special occasion and recurring events such as Piano Day, Valentine’s Days, and Christmas, through thematic newsletters and dedicated pitches

See below some examples of results from the last International Women’s Day:

A few playlists & features examples:
Deena Abdelwahed in “Women of Experimental” on Spotify WW, “Women of Electronic” on Deezer WW, “Women Only” on Qobuz
Silly Boy Blue & Léonie Pernet included in Deezer “Elles” playlist, highlighted on the homepage
Oumou Sangaré’s album “Mogoya” featured on Amazon FR “Women’s Day” homepage
-Irène Drésel, Izo Fitzroy & Swingrowers took part  in on Juno’s IWD feature article

Four Tet
Sixteen Oceans

Beyond numerous placements, Spotify offered an extensive album launch setup, on and off-platform

-Mobile Home Banner
-Mobile Marquee
-Premium Homepage takeovers
-Global playlist placement in key markets (12 NMF and multiple playlist covers)

+1.5M Spotify streams on release date

+100% unique listeners on Spotify

+26% Followers on Spotify

Ibrahim Maalouf
40 Melodies

On the occasion of the latest acoustic album from the French Lebanese jazz artist Ibrahim Maalouf, we received massive support including multiple playlist covers from all over the World (+10 playlists covers)

-Spotify FR and WW
-Apple US and WW
-Amazon US and WW
-Deezer FR and MENA
-Youtube Music US
-Napster FR
-Anghami – MENA
-Qobuz FR and WW

+800K streams coming from editorial playlists the month of release

The Irrepressibles
In This Shirt

Viral hit lifecycle – From Tik Tok to DSP playlists conversion

-Week 1 : IDOL teams spotted a Tik Tok viral phenomenon on this track from The Irrepressibles
-Week 3 : The release began impacting the other streaming services with significant consumption growth
-Week 5 : Our platform relations team re-ptiched the release in all the impacted markets
-Week 8 : The plays generated through the DSP playlists started taking over the organic traffic to extend the lifecycle of the hit

+25M streams in 2 months (+500%)

Air
The Virgin Suicides OST

Recovering a cult album and increasing its DSP presence

Ensured product & playlists match

Successful inclusion in many thematic & moods playlists (film hits, Valentine’s Day, etc.)

“Back Attack” campaign Apple FR around the album’s 20th anniversary

Dedicated posts and features on Asian DSPs

Playground Love:

+1M editorial streams in a year

+52% streams on Apple Music

International Women's Day

Our team regularly re-pushes our label’s releases (new or back catalogue) on special occasion and recurring events such as Piano Day, Valentine’s Days, and Christmas, through thematic newsletters and dedicated pitches

See below some examples of results from the last International Women’s Day:

A few playlists & features examples:
Deena Abdelwahed in “Women of Experimental” on Spotify WW, “Women of Electronic” on Deezer WW, “Women Only” on Qobuz
Silly Boy Blue & Léonie Pernet included in Deezer “Elles” playlist, highlighted on the homepage
Oumou Sangaré’s album “Mogoya” featured on Amazon FR “Women’s Day” homepage
-Irène Drésel, Izo Fitzroy & Swingrowers took part  in on Juno’s IWD feature article